Pizza Hut Pizza Parka
Pizza Hut invented a pizza delivery pouch that keeps your pizza right-out-of-the-oven-hot. And because your pizza is now winter-proof we thought it’d be cool if you were too. We designed the parka with all sorts of cool innovations to make eating pizza even better.
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We through a pizza party in an ice bar. All the attendees were supplied with freshly designed Pizza Parkas and as much hot pizza they could eat.
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Outside of using the proprietary delivery pouch material we were given free-reign to design this thing to maximize pizzablity. The crazy part is this jacket actually gets too hot even in an party ice cave.
Creative Directed by Tara Lawall
Jacket Design by Me
Art Directed by Christian Chico
Copy Written by Nicholas Bauman